HP’s two new AI-enhanced laptops to assist consolidate its market place

Private pc producer HP is attempting to consolidate its primary place in gaming PCs by launching two new classes of laptops. It has launched two Synthetic Intelligence-enhanced laptops designed for avid gamers and content material creators in India.

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The newly launched laptops are Omen Transcend 14 and HP Envy x360 14, each outfitted with Intel Core Extremely processors to assist with high-end gaming and creation expertise for customers, mentioned T Ganesh, Class Supervisor, Client PC, HP India.

India’s PC market reached 14.8 million models in 2023, of which HP had the very best share of round 32 per cent share. It was the identical within the PC gaming class, he advised newspersons with out giving any knowledge. “We are going to maintain bettering our share with the brand new classes serving to us,” he mentioned.

Omen Transcend 14 is the primary AI-enhanced Omen laptop computer by HP. It has AI-enhancements for higher gaming expertise. Crafted for avid gamers who take pleasure in each enjoying and creating content material, the Omen Transcend 14 comes with NVIDIA GeForce RTX 4060 graphics, that powers AI options for accelerated gameplay expertise and enhanced graphics.

The HP Omen Transcend 14 is obtainable in HP World Shops and HP On-line shops at a beginning worth of ₹1,74,999 in two colors — Ceramic White and Shadow Black, he added.

Processor

Ganesh mentioned these gadgets are outfitted with Intel Core Extremely processors to facilitate high-end creation expertise with apps comparable to Adobe Photoshop. The laptops additionally include a Neural Processing Unit that helps with battery optimisation by 65 per cent for uninterrupted creativity and productiveness.

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The brand new Envy x360 14 is HP’s first laptop computer with a Microsoft CoPilot button on the keyboard to allow generative AI options comparable to assisted search, content material era and extra, he mentioned. The HP Envy x360 14 is obtainable in HP World Shops and HP On-line shops at a beginning worth of ₹99,999 in two colors — Meteor Silver and Atmospheric Blue, mentioned Ganesh.