TCS publicizes its title partnership of Sydney Marathon

Tata Consultancy Providers has introduced its title partnership of the Sydney Marathon, Australia’s largest marathon. TCS now sponsors 14 world operating occasions with participation from over 600,000 runners.

The TCS Sydney Marathon, offered by ASICS, is the newest addition to a portfolio of worldwide operating occasions sponsored by TCS, together with 4 World Marathon Main races in New York, London, Chicago and Boston, alongside marathons in Amsterdam, Mumbai, Singapore and Toronto, a launch mentioned.

In complete, TCS now sponsors 14 world operating occasions with participation from over 600,000 runners, it added.

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TCS will help the candidature of the TCS Sydney Marathon to the distinguished Abbott World Marathon Majors—a collection that features six of the world’s most iconic marathons – the Tokyo Marathon, Boston Marathon offered by Financial institution of America, TCS London Marathon, BMW BERLIN-MARATHON, Financial institution of America Chicago Marathon and TCS New York Metropolis Marathon.

As a candidate race, the TCS Sydney Marathon should meet a collection of key standards for 2 years consecutively to hitch this group as a brand new member in 2025, in line with the discharge.

Wayne Larden, Race Director, Sydney Marathon, mentioned, “As we relentlessly pursue our objective of turning into the following Abbott World Marathon Main, we recognise the significance of partnering with business leaders like TCS, who share our imaginative and prescient of excellence and group affect in sustainability, training, accessibility and well being. TCS’ expertise with the Abbott World Marathon Majors and different main world occasions supplies invaluable insights that may assist us to raise the Sydney Marathon, globally.”

Abhinav Kumar, Chief Advertising Officer at TCS, mentioned, “Our partnership with Sydney Marathon is aligned with TCS’ dedication to be a real transformation companion for our shoppers, our communities, and the ecosystems we reside and work inside. We’re proud to companion with this iconic race, not solely to help its rise as a serious world race– however to assist it set a brand new customary in sustainability and in the best way, know-how can improve marathons for individuals and followers.