anting to purchase a silk saree, the identify Nalli flashes. Overlooking the Panagal Park within the busy business T Nagar in Chennai, the long-lasting Nalli store has stood agency for practically 9 a long time. That is regardless of 23 different silk saree outlets, together with RmkV, Kumaran and Sundari, having sprung over time inside a 2 km radius.
The model has unfold throughout the globe with the fifth era approaching board. Nalli’s income is now round ₹1,200 crore, mentioned Nalli Kuppuswami Chetti, Accomplice at Nalli.
At 84 years, Nalli Kuppuswami Chetty, a doyen of India’s silk saree business, continues to be accountable for the T Nagar retailer. Even at this age, he’s seen on the entrance of the store within the mornings taking good care of prospects and distributors. “This, I learnt from my father,” he instructed businessline.
Story: TE Raja Simhan.
Video: Bijoy Ghosh.
Edit: Anjana PV, Rowan Barnett.
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