Often called a media titan amongst veterans, Singh’s announcement on his exit comes at a time when Sony has had a tricky yr in India after dissolving its merger cope with Zee. Singh was purportedly additionally within the operating for the place of MD & CEO for the Zee-Sony merged entity, after Punit Goenka’s troubles with SEBI. However with the merger being referred to as off, Singh’s successor should chart out a brand new technique for Sony’s India enterprise.
- Additionally learn: Zee withdraws merger utility towards Sony at NCLT
model constructing
Becoming a member of the agency in 1999, as its Chief monetary officer, Singh has been behind Sony’s greatest coups which have made it a model streamed on the tv units of hundreds of thousands of Indians.
An alumnus of the Delhi College of Economics, Singh joined SET India in 1999. After his onboarding Sony, launched its second channel Sony Max, which broadcast Hindi motion pictures and sporting occasions, and proved to be a large success.
Singh has been related to Sony for a greater half of his profession. He was elevated to the place of COO in 2004, a yr earlier than SET India Community purchased SAB TV from Sri Adhikari Brothers and rebranded it as Sony SAB. In 2006 SET India launched the English film channel Sony Pix. In December 2007, SET India was renamed Multi Display screen Media and it was rebranded as soon as once more in December 2015 when the corporate got here to be recognized in its present avatar of Sony Photos Networks India (SPNI).
A ‘heavyweight’
Veterans of the business characterise him to be a media heavyweight. An government instructed businessline on situations of anonymity, “Singh is one among three titans that the Indian media business has in the mean time. The bench which is subsequent in line may have massive sneakers to fill.”
NP Singh
In his assertion to the media Singh famous, “Having reached many important milestones with our group, I’m now able to give attention to social change and shift from operational roles to advisory ones,” Singh’s assertion mentioned.
“Nonetheless, my dedication to SPNI and its success stays robust. Throughout my time right here, we have now established business benchmarks, expanded our attain, and achieved many noteworthy accomplishments. I’m devoted to making sure our legacy of success continues and grows beneath the brand new management,” he added additional.
Sony was the primary to boast a powerful portfolio in sports activities programming. Earlier than the IPL craze hit fever pitch, the community forayed into sports activities in 2002 after buying the media rights for Worldwide Cricket Council (ICC) matches from 2002 to 2007. Sony additionally held the published rights for the coveted Indian Premier League for 10 years beginning 2008.
Sony acquired Kaun Banega Crorepati from Star Plus beneath Singh’s watch.
Anjan Mitra, former journalist and advisor for Asia Video Trade Affiliation mentioned: “NP is a good man to work with. He got here into the media scene when the sector was dominated by flamboyant executives like Peter Mukherjee, Subhash Chandra and Kunal Dasgupta have been main the media area. In distinction, NP has all the time been reserved and saved low profile. However it by no means acquired in the best way of his efficient management, particularly in difficult occasions. Like all profitable CEO, his shall be massive sneakers to fill and is perhaps overwhelming for the successor early on. However India has no dearth of expertise; I feel Sony is not going to should look exterior for his successor.”
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