“India grew in income phrases, reporting robust double digits within the December quarter, and hit 1 / 4 income report,” Tim Prepare dinner, CEO, Apple Inc, mentioned at an analyst name submit the quarter numbers.
India’s smartphone shipments remained flat in 2023 at 152 million items, in response to the most recent analysis from Counterpoint’s Month-to-month India Smartphone Tracker, however Apple shipments crossed the 10-million mark, serving to it seize the highest place in income for the primary time ever in a calendar yr.
Counterpoint Analysis Analyst Shubham Singh mentioned, “The premium section (>INR 30,000, ~ $360) witnessed 64 per cent YoY progress in 2023 pushed by simple financing schemes, which resulted in shoppers leaping worth bands to buy higher-priced smartphones. One out of each three smartphones was bought by way of financing in 2023. Apple’s concentrate on India can also be aiding the pattern, with the model surpassing the 10-million-unit mark in shipments, and capturing the highest place in income in a calendar yr for the primary time, propelled by strong demand for each its newest and older iPhones. The opening of our personal retail shops and growing concentrate on LFR (large-format retail) by way of common promotions, contributed to elevated offline shipments. In addition to, greater trade-in values offered an interesting proposition for shoppers to transition to iOS.”
#Apple #experiences #report #quarter #India #pushed #iPhone #gross sales