The podcast delves into the rising discipline of FemTech in India, specializing in feminine well being know-how and its significance in addressing numerous girls’s well being points. Kaur offers insights into their analysis course of, highlighting the longstanding neglect and underfunding of girls’s well being initiatives.
She emphasises the necessity for business development and funding, notably in mild of the sector’s absence from educational analysis and media protection. Projections within the report counsel a considerable market potential for ladies’s well being and wellness merchandise in India, with key drivers together with elevated consciousness, digitalisation, monetary freedom, and supportive authorities initiatives.
Nevertheless, challenges corresponding to restricted attain to rural areas, lack of funding, affordability points, and social stigma hinder the penetration of girls’s wellness merchandise. To handle these challenges, Kaur recommends collaborations with NGOs, leveraging digital platforms, group outreach applications, prioritising evidence-based merchandise, clear communication, and partnering with analysis institutes.
(Host, producer and edits: Anjana P V)
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