Division of Fisheries, ONDC in deal to assist fish farmers promote produce on-line

The Division of Fisheries on Monday introduced that it has signed a Memorandum of Understanding (MoU) with the Open Community for Digital Commerce (ONDC) platform to assist conventional fishermen, fish farmers producer organisations, entrepreneurs from fisheries sector to purchase and promote their merchandise by the e-market place.

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The MoU was signed within the presence of Union Minister of Fisheries, Animal Husbandry and Dairying Parshottam Rupala, Minister of State L Murugan, Fisheries Secretary Abhilaksh Likhi, ONDC Managing Director T Koshy amongst others, an official assertion stated.

“It is a historic MoU,” Rupala stated, including that the collaboration will unlock the potential of digital commerce for the Indian fisheries sector. He additionally stated the collaboration would serve quite a few advantages for fisheries industries like diminished transaction prices, elevated market attain, improved transparency, elevated competitors and competitiveness, innovation and employment era.

The collaboration goals to empower all stakeholders, together with conventional fishermen, fish farmer producer organisations, entrepreneurs from the fisheries sector to purchase and promote their merchandise by ONDC in a structured method, the assertion stated.