L’Oréal launches AI-based Forehead Magic. Right here’s the way it works

At CES 2023, L’Oréal introduced the first-of-a-kind forehead make-up machine, the Forehead Magic. Forehead Magic is an Synthetic Intelligence-supported applicator that helps microblading-like eyebrow anytime and anyplace.

L’Oréal Brow Magic applicator

L’Oréal Forehead Magic applicator

With the breaking Forehead Magic announcement, L’Oréal bagged the CES Innovation award. Together with Forehead Magic, the corporate additionally launched Hapta, a computerised lipstick applicator for individuals with restricted mobility.

To develop Forehead Magic, L’Oréal partnered with the tech firm, Prinker, a pioneer in printed, non-permanent tattoos. L’Oréal Forehead Magic makes use of 2,400 tiny nozzles and printing know-how with as much as 1,200 drops per inch (dpi) printing decision.

Along with the built-in AI in Forehead Magic, the machine additionally helps L’Oréal’s Modiface AR know-how that advises on tips on how to proceed with the eyebrows for the perfect end result and impact.

Steps to get an ideal eyebrow with L’Oréal Forehead Magic
  • Open the L’Oréal Forehead Magic app and scan face with the Modiface forehead reader.
  • Select the specified form, thickness, and impact you want.
  • Brush the L’Oréal Forehead Magic primer via brows.
  • Roll the printer throughout the eyebrow in a single, sweeping movement.
  • Apply a topcoat end to set the look.

L’Oréal confirmed that it’ll launch the Forehead Magic eyebrow applicator and Hapta lipstick applicator in 2023.



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