Salesforce and Google Cloud develop partnership to ship autonomous AI brokers

Salesforce and Google Cloud have introduced an expanded partnership to create Salesforce Agentforce Brokers, who will assist folks collaborate securely throughout Salesforce Buyer 360 and Google Workspace apps.

The corporate mentioned the launch of Agentforce extends the present bidirectional integrations between Salesforce and Google Workspace. It permits mutual clients to deploy autonomous brokers that may take motion and work within the apps they use every single day, backed by privateness and person information protections already in place throughout Salesforce and Google Workspace.

These Agentforce and Google Workspace interactions might be typically accessible later this yr, so clients can construct customized brokers with useful expertise throughout Google Workspace and the Salesforce Buyer 360 platform.

Agentforce brokers may also take motion based mostly on information in Google BigQuery, with out having to maneuver or copy information, via integrations already accessible at present with Zero Copy expertise. For instance, the Agentforce Gross sales Growth Consultant (SDR) Agent engages with prospects 24/7, answering questions, managing objections, and scheduling conferences based mostly on CRM and exterior information.

With these new capabilities via Agentforce, clients can use Google Workspace actions that enable their SDR Agent to generate Google Slides and Docs from templates. On the identical time, context from Gmail and Docs will be introduced securely into Salesforce to replace information and set off workflows.

“We’re creating the world’s first agent ecosystem along with companions like Google Cloud,” mentioned Brian Landsman, Govt Vice President of World Expertise Companions, Salesforce. “People work throughout many techniques to get work performed, and to be efficient, brokers must as properly. Collectively, Salesforce and Google Cloud are delivering a completely AI-infused productiveness suite.”

With the present integration between Salesforce Knowledge Cloud and Google BigQuery, clients can now floor their AI brokers in Agentforce with information from throughout each platforms, enabling greater ranges of belief and accuracy in responses.

For instance, e-commerce clients can floor their Service provider Agent, which assists e-commerce merchandisers, on related info saved in BigQuery, like information on buying, advert spending, and buyer segmentation. Brokers may also use Retrieval- Augmented Technology (RAG) to take motion on correct, real-time information from the Knowledge Cloud.

“This partnership brings collectively platforms the place thousands and thousands of individuals get work performed day by day,” mentioned Stephen Orban, Vice President of partnerships at Google Cloud. “Salesforce’s Agentforce platform will assist clients apply Google Cloud AI to real-world use circumstances, like enterprise improvement, e-commerce, and rather more — with enterprise-grade belief and accuracy.”