Within the age of influencer advertising, are superstar endorsements nonetheless related ?
On this episode of the State of Financial system Podcast, Chitra Narayanan, Shiv Shivakumar, working companion at Creation Worldwide, and Naresh Gupta, co-founder and managing companion of Bang within the center, a full-service impartial inventive company, talk about the usage of celebrities in promoting. Regardless of the dangers concerned, corresponding to overexposure and lack of … Read more