SFBs to embark on “Small Banks: Empowering Huge Desires” marketing campaign
Whereas every small finance financial institution (SFB) has a special tagline to seize prospects’ consideration, they may even have a standard one—“Small Banks: Empowering Huge Desires”— to spotlight the success of their enterprise mannequin to all stakeholders. Uma Shankar Paliwal, CEO, Affiliation of Small Finance Banks of India (ASFBI), noticed that during the last seven … Read more
